The scheme supported the National team for the 2006 World Cup in Germany with the 5 stars reprensenting the 5 victories of the team ; room for a sixth star was prepared, but the team quickly failed in the competition and it was quickly removed after.
Promoting the country as a touristic destination. Starboard side titles only. Note the rest of the fleet also sported smaller decals with the same graphics.
The Kopenhagen company Kopenhagen was started in the 1920s by a couple of Latvians, David and Anna Kopenhagen, shortly after their arrival in Brazil. The brand now leads the fine chocolate market in Brazil.
These season's greetings marketing campaign took place in late 2003/early 2004. Note the titles had a different layout on PP-VPX compared to its sisterships.
To support & transport the National team in Korea & Japan for the 2002 World Cup, Varig painted this 767 and a 737 with these special stickers. "E penta!" titles aft of the cockpit windows and a fifth star were added after Brazil won the World Cup in July. The livery was short-lived though.
Promoting fast Internet access on mobile phones and laptops via the Telesp network. Note the photo decal was different on both sides. Rio Sul affiliate also had a different Telesp special livery on two 737s.
Commemorating the 500th anniverdary of the landing of the Portuguese in Brasil. On 22 April 1500 the fleet commanded by Pedro Álvares Cabral landed in Porto Seguro and the land was claimed for the Portuguese Empire.
Anticipating the 1998 World Cup that took place in France, Varig supported the National Team with this MD-11 and a 737. Although Varig's logo makes a fifth star in the row, Brazil didn't win the World Cup that year. The scheme was replaced by another one just before the 2002 World Cup. Already before repaint in the standard scheme both aircraft had already lost the CBF logos and titles.
Varig added large markings to support the national football team for the first time on the occasion of the 1994 World Cup held in the USA. Initially PP-VMD had green & yellow stripes around the fuselage, "O avião da Seleção" titles and mascot on the engines as well as the 3 stars on top of the Brazil titles just aft of the front door representing the 3 first victories of the team in the World Cup.
After Brazil won its 4th title on 17th July a 4th "tetra" star and titles on the rear part of the fuselage were added to celebrate the victory. Note at least two 737-300 also had small logos & titles for the event (PP-VOT & PP-VTA), being used for the transportation of the team between the venues in the US. VOT also later gained "Tetra" titles.