Shamu

Shamu  ★

SeaWorld   Adventure Parks

SeaWorld

N713SW	B737-7H4	Southwest	Shamu	2005-15
N715SW	B737-7H4	Southwest	Shamu	2005-15
N334SW	B737-3H4	Southwest	Shamu One	1988-12
N501SW	B737-5H4	Southwest	Shamu Two	1990-05
N507SW	B737-5H4	Southwest	Shamu Three	1990-05

"Shamu One" was the name given to Southwest’s B737-3H4 N334SW on May 23, 1988 when the aircraft became one of the very first advertising schemes of history. Shamu was the name of a 1960s orca, the star of the SeaWorld San Diego theme park. Many orcas have since been referred to as Shamu, which has become a nickname for the killer whale as well as the name of the show.

The partnership initially started with the SeaWorld of Texas park and the aircraft made a flypast over the theme park in San Antonio the day it was unveiled. N334SW spent its whole 24-year life in the killer whale livery. The aircraft initially had "SeaWorld of Texas" titles, and these were later changed to SeaWorld Adventure Parks titles, with the livery updated to the "Canyon Blue" standard in the meantime.

In 1990 the partnership was expanded to include the painting of two additional 737s. N507SW became "Shamu Two" when unveiled on May 30, 1990, initially wearing "SeaWorld of California" titles. N501SW became "Shamu Three" on September 7, 1990, initially adverstising "SeaWorld of Ohio". These two aircraft never got the "Canyon Blue" livery update, but titles were modified to "SeaWorld Adventure Parks".

These -500 series were replaced by -700 series in 2005. The partnership ended in 2014 with the last aircraft repainted in 2015.

Images  ©  Reinhard Zinabold (FLL), Globespotter (LAS) & Michael Carter (SNA)
Tags   Theme Park, Wildlife

New Q

New Q

8 a/c

B707-300B/C

MEA

1988-93

The 8 remaining 707s (OD-AFD, AFE, AGU, AGV, AHC, AHD, AHE & AHF) in the MEA fleet were hushkitted in the late 80s/early 90s and sported large 'New Q' (for quiet) titles.

Image  © 
Tags   Fleet

Sommerflyet #1 1988

Summer Plane   Sommerflyet

#1

N197JQ

B737-217

Braathens SAFE

1988

Sommerflyet is Norwegian for Summer Plane and starting Summer 1988 the airline used special decals to illustrate a seasonal marketing campaign promoting fare reductions on its domestic network.

Image  ©  Knut Nordlid (FBU)
Tags   Airline Marketing, Plants

California Dreaming

California Dreaming

Corporate

N778JA	MD-82	Alaska Airlines		1988-89
N779JA	MD-82	Alaska Airlines		1988-89
N781JA	MD-82	Alaska Airlines		1988-89
N785JA	MD-82	Alaska Airlines		1988-89
N933AS	MD-83	Alaska Airlines		1989-89
N934AS	MD-82	Alaska Airlines		1989-89
N936AS	MD-83	Alaska Airlines		1988-89
N939AS	MD-83	Alaska Airlines		1988-89

The eskimo of these aircraft were wearing sunglasses! This was part of the California Dreaming campaign at Alaska in 1988-89, which aimed at promoting the launch of additional frequencies between the San Francisco Bay Area and Southern California. California-focused operations were inherited from the buyout of Long Beach-based Jet America Airlines, which was merged into Alaska Airlines on October 1, 1987. Additional airframes may have worn this special scheme.

Image  ©  Ed Terbeek via EX/ZX Collection (SFO)
Tags   Airline Marketing

The Netherlands love Oranje

The Netherlands love Oranje

Nederland hou van Oranje

National Team

PH-TVH

B737-222

Transavia

1988*

Oranje is colloquial for the Dutch national football team, winner of the 1988 UEFA European Football Championship ‘Euro 88’. Sponsors were Philips, Adidas, Opel, OAD, Coca-Cola & Transavia. *1986-1988?

Image  © 
Tags   National Football Team

Le Clip

Le Clip

Swiss Quartz

HB-AHM

Saab 340A

Crossair

1988

One of the very first logojets was this Saab 340 of Crossair wearing decals of clip-on watches by manufacturer "Le Clip" during April 1988. This watch design quickly became a commercial failure.

Image  © 
Tags   Jewellery-Fashion-Cosmetics