The Istanbul-San Francisco nonstop route was launched with a lot of fanfare at TK and the airline commissioned its in-house design team to come up with colourful graphics to represent both cities, with San Francisco landmarks displayed on the port side of this 777 while the monuments of Istanbul were visible on the starboard side. The marketing campaign associated with the route launch also included videos emphasizing the similarities between the two cities.
Images © Gail Snyder (SFO) & Andrew Pope (LHR)
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