Spirit of Australians

Spirit of Australians  
Corporate
VH-OQK A380-842 Qantas  [+] 2012-13
VH-XZA B737-838 Qantas  [+] 2012-13

Although hardly visible from a distance, these two aircraft wore special stickers: the name of hundreds of Australians were displayed in rectangles between the doors. It was part of the "You're the reason we Fly" marketing campaign, emphasizing the human approach of the airline.

Image  ©  Tony Haynes (ADL)
Tags   Airline Marketing